All Pictures Courtesy of Nike

Nike Debuts Its Futuristic Eyewear Collection

FASHION/LIXSR   July 15, 2024

Nike has launched its new “Electric Pack” eyewear collection, which includes the avant-garde “Zeus” and “Athena” sunglasses. These high-performance sunglasses are the first to be computationally designed by Nike’s innovative centers in Oregon.

 

The Zeus model features a design akin to a protective mask with added structures on the brow and lower eye, along with perforated portions on the nose for breathability, drawing inspiration from the Nike Windshield Elite 360.

 

The Athena model boasts an abstract, asymmetrical shape with the iconic Safari print, constructed with stainless steel arms and a screwless design. Both pairs are lightweight and inspired by the Olympics.

Availability

The Nike “Electric Pack” eyewear collection will be available starting July 24, 2024. The Zeus sunglasses will retail for $450 USD, while the Athena sunglasses will be priced at $248 USD. They can be purchased through Nike’s official channels.

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